Cheyenne Mountain Bank
					One of the few remaining locally owned banks, Cheyenne Mountain Bank wants to be known for it's friendly, home town atmosphere. Banking the way it used to be. The 1-800-SO-WHAT ad tells that story. The other ad tells readers immediately what's in it for them when they buy a CD. (This ad resulted in seven times the normal deposits compared to past ads for Certificates of Deposit.)
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